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PRGuru specializes in crisis and issues management services tailored for modern businesses.
In a dynamic regulatory and media environment, we offer proven crisis communication strategies,
brand reputation repair, and proactive solutions to mitigate risk and maintain your credibility.
Crisis and Issues Management is a discipline of strategy aimed at identifying, preventing, and resolving challenges that threaten an organization’s reputation, performance, or future state.
Crisis and Issues Management can be broken down into three phases:
We are skilled at managing a range of crises, including:
We follow systematic and helpful approach to crisis management:
After being contracted to develop a response plan, we will help you identifying potential weaknesses in your operations or entities, assess risk, and develop a crisis response plan that is tailored to your needs.
Through advanced methods and strategies, we are constantly monitoring mainstream and social media, industry discussions, and general chatter to anticipate potential problems.
Once a crisis has been identified, we activate a response team to immediately manage communications, mitigate stakeholder risks, and manage public perception.
We develop clear and truthful messaging as a crisis evolves, to assure stakeholders, reduce misinformation, and demonstrate trustworthiness.
Through every step of the process, we keep your customers, employees, investors, and partners in a state of informed, supported, and confident engagement.
Once the crisis has moved through immediate response, we assist in assessing re-engagement, re-establishing trust, rebuilding your brand, and implementing preventative strategies and plans.
A good plan reduces reputational, financial and legal damage — and protects stakeholder trust.
Key capabilities that set us apart in delivering exceptional crisis management services.
Emergencies don’t adhere to business hours, and neither do we.
We have decades of experience working under duress, in high-pressure environments.
We employ PR, media relations, and digital outreach for a cohesive, unified approach.
We operate globally with sensitivity to local markets and cultures.
We treat sensitive issues with the highest level of care.
Crisis management services are provided across a number of industries:
A consumer goods company faced a product recall due to a safety issue, leading to negative press and social media outrage.
We implemented a transparent recall communication strategy, coordinated media responses, engaged directly with customers, and launched a recovery campaign.
Within three months, customer trust was restored, and the company saw sales return to pre-crisis levels.
We believe in prevention as much as we believe in responsive.
Every crisis is different, therefore we develop custom approaches.
We put your brand’s credibility first.
Our relationship doesn’t end when the crisis ends; we help you get back up by building resilience.
Years of Industry Experience
Satisfied Clients Worldwide
Completed Projects
Dedicated Team Members